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Trademarks and Licensing

Mission

The Office of Trademarks and Licensing was established to promote the University through licensed products, preserve the University’s trademark history and identity, protect the University’s image, and use its profit to support need-based and merit-based scholarships.

100% of the net revenue from Trademark and Licensing program royalties is used to help fund need-based and merit-based scholarships.
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Resources

Why Buy Carolina?

News

Day of Champion logo
Day of Champion

September 13, 2022

Join us Monday, Sept. 19 for the Day of Champion, featuring educational panels, activities and giveaways, and the opportunity to engage with leaders in corporate marketing and sustainability.

College Colors Day 2022
College Colors Day 2022

August 30, 2022

Put on your Carolina gear and join fellow Tar Heels to celebrate this year’s UNC College Colors Day on Friday, September 2.

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